UX and Ad Copy for PayJustNow

[+2-year retainer]

What a fun brand to work on! PayJustNow is SA’s biggest Buy Now, Pay Later service and was recently voted the best in the country.

The brand’s style and tone is witty, informative and packed with local flavour.

I was initially briefed to write Google ads, and later joined the team on a retainer to write all their transactional mailers, weekly promotional emails and monthly social media content.

I also provide create direction for the ongoing content needed to ensure that copy and design pairs well.

Here are just a few of the mailers that I’ve worked on:

And here is a link to the social media content: Follow on IG

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